local decoration website O20 era operation book (a)
no exaggeration to say, almost every place has a local decoration site, the general station called "XX decoration network", but after 2012, the local decoration site is becoming more and more difficult to do. The author (net name: Road heroes) also operates a local decoration site, the difference is that road heroes not only do local decoration sites, but also operates two building materials brand stores. So, today to share with you local decoration site operation of practical methods, we hope to help.
we are now in 020, home building materials products and services is the most easy to achieve 020, the popularity of this industry is very difficult to achieve online shopping, because the cable service link, so the local decorate website have the opportunity, but to change the way. Today, I share with you, "local decoration websites tend to serve owners rather than businesses."".
local decoration site should be more inclined to provide services to owners
many do decorate kind of Web site is personal Adsense, is legend of "network master", but in my opinion, master not necessarily "ground gas"". Decoration site is a platform, a head connected businesses (decoration companies, building materials businesses, construction team foreman, etc.) a head connected with the owners. The era of advertising and making money by building websites has ended, and local decoration websites should be more inclined to provide services to owners.
as far as I’m concerned, the owners’ demand is about:
decoration effect diagram. I said the effect graph is not online everywhere effect, but the owners of the map decoration design drawings and effect area, the information can be through cooperation and local well-known decoration companies, designers, the company will do the related research and development. In the district submitted to such information before publicity materials, the effect is very good.
sales information. Localized promotional information is always the most valuable content, and this information can help homeowners to decorate their homes, understand the market situation.
group buying information. Building materials or decoration nets know, and now the most fire is buy, will bargain, the factory for supply, will tell the owner of the information, let them go to Amoy cheap,
other information. Local decoration company reputation, building materials, furniture brands, public praise and so on.
in addition to providing the necessary information to the owners, there are many local decoration sites can do.
organizing public welfare activities. For example: winter, warm water can check the organization of public interest, combined with local businesses to the elderly to provide free warm water inspection, visibility and the public image of the website. There are many such activities, organized according to local conditions, and in short, integration of resources,
organize low cost group purchase meeting. Joint decoration companies, building materials business launched